Press Room

Partnership Marketing creates Hewlett Packard partnership with Café Coffee Day

Partnership Marketing (PM), Asia’s leading partnership marketing agency, has created a brand partnership for Hewlett Packard (HP) Asia with Café Cofee Day.

Café Coffee Day are India’s favourite coffee retailer with over 1,000 outlets in India.  

The partnership will run in India for HP ink cartridges to reward customers with a free drink at Café Coffee Day discount when they purchase a HP Ink Cartridge.

HP will promote this partnership in their communication channels and at activation point when someone uses their cartridge.

# # # # #

About HP:

The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure at the convergence of the cloud and connectivity, creating seamless, secure, context-aware experiences for a connected world.